Pitch Perfect – Is This The Ultimate Indoor Golf Experience?

The indoor golf scene may just have had its biggest shakeup yet. Pitch’s new venue nestled down quiet Meard Street in Soho, which opened in spring, takes the best elements of a traditional club and reshapes them to create an enhanced golfing experience. With nine playing bays featuring cutting edge Foresight technology alongside world class coaching, a bar with extensive menu and social lounge, the venue is a golfing sanctuary from the outside world in the heart of the West End.

Soho is the second site under the Pitch brand from co-founders Elliot Godfrey and Chris Ingham, who thought the location provided the perfect opportunity to prove the brand concept and test an alternative demographic to their existing City site, before rolling out further venues across the UK. Combined, the sites boast 17 bays and nine PGA professionals, three of whom are in Golf Monthly’s Top 50 Golf Coaches. While each Pitch is a golfer’s paradise, Godfrey’s vision has always been to create venues that feel more like a sleek Soho hangout space than traditional clubhouses through carefully curated design and music reflective of the club’s vibe.

Growing The Game

This energy has filtered into a series of events and collaborations designed to create inclusive communities and grow the game. Led by Pitch’s COO Jessica Ormrod, the Pitch Purpose events connect over 100 women in Pitch Soho monthly, each leaving with new friends to play golf with. Ormrod partnered with Mia Baker on these events, who’s parallel vision and profile as a leading female golf influencer has helped build the community. Other events include partnerships with the PGA Tour on an event designed to address how golf can broaden its outlook, which attracted leading personalities within the sport, as well as a recent event with fashion brand J.Lindeberg discussing ‘The Modern Golfer’, and a panel discussion ‘Demystifying Golf’ at Pitch City with Black British Golfers. 

The communities aren’t only inclusivity led at Pitch; their loyal member base is formed of golfers from beginner to professional with a common drive to build their game around convenient, technology led practice. With most coming straight from the office for an hour’s lesson or practice, members have unlimited Academy bay bookings, which for those who utilise it means visits can net down to less than £10 per session. Meanwhile, all equipment…