As talks regarding the future of men’s pro golf apparently continue to progress, a report emerged this week that stated LIV Golf CEO Greg Norman is expected to move into a different senior position with the breakaway circuit as the PIF searches for a new face to succeed the Australian.
A story by Josh Carpenter of Sports Business Journal said that the Saudi PIF has been hunting a new CEO for the LIV Golf League for the past several months, as well as attempting to recruit a CRO (Chief Revenue Officer) and CLO (Chief Liaison Officer) in order to bolster its executive leadership group. Around a fortnight ago, the 54-hole league also hired Ilana Finley as its new chief communications officer from Nike.
Should SBJ’s report prove to be true, it may well signal that the final nine holes at the Future Of Men’s Pro Golf Open is drawing ever closer for all of the players involved.
This tournament has been going on for almost three years already, having begun in 2022 when a promising up-and-comer turned up on the range and greatly disturbed the long-standing legend.
Since the first tee, golf’s newest dawn has contained several unexpected storylines – from a quad-bogey start where the competitors were suing each other to a shocking cut line where the two warring sides unexpectedly said ‘good, good’ and moved past the turn in the form of a framework agreement.
Jay Monahan (left) and Yasir Al-Rumayyan
(Image credit: Getty Images)
Now, everyone watching hopes the FOMPG Open is into Sunday. The players are properly talking and it appears from the outside that key decisions are being made in order to find that elusive but much-discussed middle ground where everyone is happy with how the new event is set up.
One of those calls could be to find a new LIV Golf CEO. It is no secret that Norman and the PGA Tour did not see eye-to-eye in the past, and it’s unlikely that the two-time Major champion features prominently in an amicable restart.
However, this is not the first time that rumours of Norman’s planned exit have surfaced, with The Telegraph reporting towards the end of 2022 that The Great White Shark was being forced out and potentially replaced by former Taco Bell CEO, Mark King.
Days later, Majed Al Sorour – CEO of the Saudi Golf Federation and leader of Saudi Golf – denied said claims….
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