This year’s Golf Inc. Summit will be held October 1-3 at the Westin Hilton Head Island Resort & Spa in Hilton Head, South Carolina. Hundreds join the Summit to network and learn with the golf industry’s top professionals and smartest minds. This year will include a golf outing and an awards luncheon honoring this year’s annual Golf Inc. competition winners and Hilda Allen award recipients. Attendees will hear from more than 80 presenters covering 21 educational sessions and three keynotes.
On Tuesday, October 1, Stewart Cink, winner of the 2009 Open Championship, will kick off the conference with the opening keynote, sharing his perspective on golf today, as well as stories from his golfing career and lessons learned throughout his life and 27-year PGA Tour career.
Here’s a little teaser.
Q: What’s your perspective on the continued growth and popularity of golf?
Cink: I’ve definitely been impacted personally by the high demand of golf courses. It’s been really hard to get a tee time and can be frustrating at times. At the same time, you have to look at a more holistic way. The game of golf is really awesome right now. The demographic is much younger, and it’s neat to see that golf is spreading roots around in different ways. Topgolf has something to do with that.
I’ve been doing this for a long time. What I feel like is cool is that there’s a pretty good respect out there for good golf — you even see it on social media.
Q: Tech is also a big area growing in the golf industry. How have you seen it change over the years?
Cink: The tech available today to track your swing and other motion analysis is not just consumable by me anymore; it’s now open for everyone. I remember when launch monitors came out. The super computer was so big. Now I can carry something around in my hand, and it tells me more than I can deal with.
As a whole, the game has benefited greatly by tech. When I was a rookie in 1997, I would find a place to sit for lunch with veteran guys asking them what they did in order to shoot better scores. As I got older and became one of those veteran guys, I now seek out the younger players. It’s a 180 in terms of strategy and decision making deciding how much of the info available you’re going to use and disregard. Some info I can’t understand, and so I stay in my lane and leave it to the experts and coaches.
Q: What are your thoughts on best practices for catering to members or to various ages of new and experienced…
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