AUGUSTA, Ga. — While the 2024 Masters Tournament concluded Sunday, haul videos from patrons who brought memorabilia home from Augusta National are continuing to go viral on TikTok.
Videos featured a wide range of items – from coveted items like the annual Masters gnome, to exclusive items only found in the invitation-only Berckmans Place.
Some creators even shared prices of each item, so future patrons can assess the potential damage to their bank account before heading to the shop or compare to resale prices on sites like Ebay.
Six of the viral TikTok creators discuss each of their Masters haul videos.
@vfmeadows I had fomo!! #mastershaul #mastersmerchandise #masterstournament
Tori Meadows – 741,000 views
Tori Meadows, an Augusta local, had one of the most viral Masters haul videos, with nearly 800,000 views and more than 52,000 likes.
A three-time patron, Meadows won the lottery for passes to the Augusta National Women’s Amateur on Saturday and also attended the practice round Monday and Par 3 Contest Wednesday.
When it comes to shopping during the tournament, she usually tries to get to the course first thing in the morning to secure the more rare items.
“My mom really wanted a gnome [this year], so we got there at like 5:15 Saturday morning,” Meadows said.
Full-size Masters gnomes are currently selling online for $400, according to Ebay’s website. When purchased at Augusta National, they cost $49.50.
She also picked up a few items for a friend in the Philippines, noting the tournament’s global popularity.
“My fiancé went to Australia and he said that it was insane how many people were like, ‘oh, you live in Augusta, that’s where the Masters is,” Meadows said.
Among the favorite items in her 2024 haul were the “Masters stamp” pajamas, Peter Millar boxers to sleep in, and a newly released retro-style hat.
@samn8r MASTERS MERCH HAUL 🤑💚⛳️🙏 from Wednesday @ Augusta. Like my hat?? Be sure to enter the g!veaway on my page! 😉 #themasters #themasterstournament #mastersmerch #angc #augusta #augustanational
Samantha Marks – 33,000 views
Samantha Marks, a Floridian who has attended the tournament four times, posted a unique Masters haul video featuring exclusive Berckmans Place merchandise.
“I’ve never been to Berckmans before this year and nobody really knows what to expect because there isn’t much information out there,”…
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