A defiant Scott O’Neil dismissed recent reports on LIV Golf’s future as “clickbait” as he insisted the league is in a “wonderful position” and has a plan going forward that will “surprise some people”.
Multiple reports suggest that the Saudi Arabian Public Investment Fund (PIF) is set to cut funding to LIV Golf at the end of the current season.
O’Neil did not specifically address whether PIF funding would continue, but said there would be some “structural changes” moving forward and admitted that LIV would “probably” have to raise more money.
He did point to LIV’s increasing sponsorship deals as a good sign and was naturally keen to stress that overall he feels the world of golf is much better with his league in it.
O’Neil disappointed with ‘clickbait’ coverage
“This notion of secret meetings and getting summoned to New York – I live in New York so it was easy to summon myself there, but it was a lot of reaching and grabbing for headlines and clickbait and stories,” said O’Neil when asked about the recent media coverage.
“For us, we’re business as usual. If you want to ask me if this business is tough, I would say absolutely. If you asked me if we’re managed very tightly, I would say absolutely.
“Can this be challenging? Absolutely, and that’s what we signed up for, not just me, you, everyone here that’s with us down in Mexico City.
“I’m disappointed with some of the coverage. I’ve never been in an industry that has more unnamed sources than this one. In fact, I was reading through some coverage this morning, and I couldn’t find one source on the record in all the articles that were written.
“I would just say let’s be responsible.”
O’Neil reveals change in LIV operations
“How we go forward is what I’m really excited about,” said O’Neil. “I talked about…
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